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Freedom Day

Freedom Day — Press & Media

Press & media kit

A free financial life simulator that teaches money by decision, not lecture.

Fast facts

What it is
A free financial life simulator — an educational money game where you learn by decision, not lecture.
Who it’s for
US adults 18+; written to be readable for ages 16+.
Access
Free, no sign-up, runs in any browser.
Status
Free 12-month demo live now and waitlist open; the full game arrives later in 2026.
Positioning
Education, not financial advice.
Business model
No ads, no real money, no wagering.

About Freedom Day (boilerplate)

Freedom Day is a free financial life simulator — an educational game where you live 36 simulated months of a character’s career and money decisions, one choice at a time, and see the consequences before they cost you anything real. It teaches money by decision, not lecture: real jobs, real bills, honest math. Freedom Day is education, not financial advice. A free 12-month demo is live now at freedomday.app, with the full game arriving later in 2026.

The news hook

Personal finance is now a graduation requirement in 30 US states, on track to reach about 76% of public high-school students with the Class of 2031, according to Next Gen Personal Finance (NGPF Live U.S. Dashboard). As classrooms and families look for ways to teach money, Freedom Day is a free tool that rides that wave — one that lets students and adults practice real decisions in a browser instead of only reading about them. We keep a state-by-state breakdown up to date.

Founder

Headshot
(to add)

Aleksej Kruminsh

Founder

Aleksej Kruminsh is the founder of Freedom Day. He started the project to make financial decision-making something people can practice safely — living the consequences in a simulation instead of learning them the expensive way, with real money.

[DRAFT — founder to approve; add background details.]

Quotes

[DRAFT — founder to approve before use.]

“People don’t get better with money by being lectured. They get better by making decisions and seeing what they cost — Freedom Day lets you make those decisions where a mistake costs a game, not a paycheck.”

— Aleksej Kruminsh, founder

“Thirty states now require personal finance to graduate. We wanted a free tool any of those students — or any adult — could open in a browser and actually practice, not just read about.”

— Aleksej Kruminsh, founder

Brand assets

Individual files below, or download everything as a .zip.

Logo

Full lockup — sunrise mark + wordmark. Use “light” on light backgrounds, “dark” on dark.

Sunrise mark

The glyph on its own, for avatars and favicons.

Product screenshots

From the live demo (Warm Paper UI). Placeholder for final character art.

Hero / OG image

Brand usage

  • Product name is Freedom Day (two words); the domain is freedomday.app.
  • Please don’t alter, recolor, rotate, or add effects to the logo.
  • Not affiliated with, endorsed by, or connected to Robert Kiyosaki, Rich Dad, or CASHFLOW®.

Press contact

Email press@freedomday.app. We aim to reply within two business days.

Links

Coverage

Press coverage will be listed here.

Freedom Day is an educational simulation. Nothing here is financial advice. Made for adults 18+. Readable for ages 16+.